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Social Media vs. Email – When to Use Each for Maximum Conversion Power

Social Media vs. Email – When to Use Each for Maximum Conversion Power

by Minkie du Toit | Sep 17, 2025 | Marketing

BY MINKIE DU TOIT Social Media vs. Email – When to Use Each for Maximum Conversion Power When it comes to digital marketing, two tools almost always rise to the top of the conversation: social media and email marketing. Both are powerful, both are widely used, and...
Marketing Mindset: The One Shift That Changes Everything in Your Business

Marketing Mindset: The One Shift That Changes Everything in Your Business

by Minkie du Toit | Sep 10, 2025 | Marketing

By Minkie du Toit The One Shift That Changes Everything in Your Business If the word “marketing” makes you feel uneasy—you’re not alone. Many entrepreneurs feel awkward about it, especially in the beginning. It can seem pushy or confusing. You might post something and...
Look the Part: How Great Visual Branding Builds Instant Trust with Clients

Look the Part: How Great Visual Branding Builds Instant Trust with Clients

by Minkie du Toit | Sep 3, 2025 | Marketing

By Minkie du Toit How Great Visual Branding Builds Instant Trust with Clients We’ve all done it—clicked on a website or social media profile and judged a business within the first 3 seconds.That might sound harsh, but it’s true. And guess what? Your audience is doing...
Embracing the Seasons of Business and Marketing: What to Do When Things Feel Slow (or Fast!)

Embracing the Seasons of Business and Marketing: What to Do When Things Feel Slow (or Fast!)

by Minkie du Toit | Aug 27, 2025 | Marketing

By Minkie du Toit What to Do When Things Feel Slow (or Fast!) If you’ve been in business for more than a few months, you’ve probably noticed something important (and maybe a little frustrating): business runs in seasons. Some months feel exciting and full of...
Business Burnout: The Unexpected Lesson It Taught Me About Success

Business Burnout: The Unexpected Lesson It Taught Me About Success

by Minkie du Toit | Aug 20, 2025 | Marketing

By Minkie du Toit Business Burnout: The Unexpected Lesson It Taught Me About Success I didn’t see it coming.The emails were still getting answered. Posts were still being published. Clients were happy, and bookings were rolling in.From the outside, everything looked...
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